Minds Matter Bay Area

Consulting

About the project

Emily’s first client, Minds Matter Bay Area partnered with EJA, Pier Partners and Say It Gracefully to develop a regional expansion strategy for the non-profit, including brand awareness work, paid and earned media and thought leadership coverage, as well as organizational strategy for the CEO. Say It Gracefully supported a brand archetyping exercise to help develop the CEO Irene Shih’s messaging pillars and talk tracks for external speaking engagements.

PROJECT SCOPE

Speechwriting & PR
Organizational Strategy
PR & Conference pitching
Brand strategy
Paid Media Buys
Earned Media outreach

DETAILS

Located: San Francisco, CA
Sector: Non-profit; mentoring
Collaboration: Libby Stegger, Pier Partners